Writing a good journalistic article is one of the most complex and demanding tasks, especially if what we want as journalists is to attract the attention of the public by telling stories in a different and attractive way.
To achieve the objective, it is not enough just to write well, it is necessary to think about what information our audience wants to know and to be very clear about the approach, the tone of communication, and the narrative style that we will use.
For this reason, I invite you to read these 5 keys to writing a good journalistic article, they will surely help you develop your story or even discover another way of narrating.
5 Keys To Writing A Good Journalistic Article
Choose A Good Theme
The first thing you should do before you start writing is to select a topic that is current or of interest to your audience. The topics can be found in the news in the press, the information offered by the radio, in a television program, researching on the internet, or even in a conversation that arises with your friends in a café in the city.
Choosing a good topic for your article will depend on your journalistic nose, because it will help you discover, among a large amount of information, the story that people want to know and even better, the one that they did not imagine existed.
Do Some Deep Research
To develop the structure and content of your narrative, it is essential that you start by researching the topic, think about the sources that will help you build your stories such as interviews and testimonies, newspaper sources, specialized magazines, audios, videos, readings, blog, etc. personal experiences and any other information that you feel could add credibility to the story.
A complete investigation on the subject will allow you to delve into the story, choose an approach, and expose your point of view so that the reader knows your interpretation of the facts that you expose in the journalistic article.
Know Your Audience
Before starting to write as a journalist, you must know your audience very well, or the type of audience you intend to target with your story. This will make it easier for you to select the approach and type of language you will use.
For example: if your audience is young, you can address them with a close and informal language, if your audience is an adult, then the language should be a little more formal or professional.
However, the tone of communication will also depend on the medium in which you write and the objectives that you are interested in achieving with the narrative of your journalistic article.
Write A Good Introduction
The way you introduce your journalistic article is fundamental, the first paragraph must capture the reader’s attention so that he is motivated to continue reading the rest of your story.
Use the journalistic technique of the inverted pyramid to develop your writings and answer the questions in the first paragraph: what, who, when, how, where, and why, so you will immediately focus on the center of the story without giving too much away. detours.
You will develop the other details of the story in the following paragraphs in a way that captivates and maintains the interest of your readers, but remember that they must be important details that really add value to your narrative.
Title, Write And Conclude Well
A good journalistic article is characterized by having an attractive title that immediately calls or arouses the viewer’s curiosity, this title must summarize and communicate the idea that is developed in the story in an almost perfect way. Remember that a good headline depends on whether people are encouraged to read the article.
And if the title was good, the content of the article must be better, the introduction, for example, must catch the reader from the beginning and motivate him to want to know more details about the story.
It exposes, describes, and explains very well the characters and events that participate in the journalistic narration in an objective way, in such a way that the reader ends up drawing their own conclusions on the subject.
To finish your article or story, present the readers with some specific and decisive conclusions that close the excellent content that you previously presented very well.
For example: how the events influenced the lives of the characters, what positive or negative experience transformed their existence, how these events affect the national or international reality, among other possibilities that occur to you according to the topic you addressed.
Good journalism turns a simple story into a great one
To conclude, a good journalistic article must begin by choosing an interesting topic that arouses the reader’s curiosity, a fact, a character, a shocking or irresistible testimony that your audience wants to know.
To make the article a complete success, your journalistic work must be exhaustive in the investigation and in the fieldwork, in such a way that you acquire the greatest quantity and quality of information so that you can develop the story considering an attractive title, an engaging introduction, excellent content, and an unforgettable conclusion.
I hope these 5 writing keys will help you to write a good journalistic article. The value of a narrative does not always lie in its popularity, but rather in the approach, the point of view, the style of the person who writes it, that is, the author. Remember that a great story can come out of a simple topic.
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